CREATIVE SOLUTIONS & ROLLOUT
Recently we have had the pleasure of applying our Sparks & Spanners approach to deliver a 'top of the brand to the bottom of the business' set of creative solutions for the marketing team at Octopus Group.
We created their first TV spot with award-winning production company MPC Creative featuring the development of wholly unique and bespoke murmurating question-mark characters to bring to life the Octopus Groups proposition of A Brighter Way.
And we developed a range of creative assets to underwrite the formal launch of Octopus Values throughout the business.
Just the kind of job we like - no rooms full of agency people who you’re not quite sure what they’re doing, no endless bouts of navel gazing and tooth pulling.
This was a 50/50 production—Sparks and Spanners
SOURCE: Thin Air Factory/Tool Shed